Email marketing, as we all know, is the medium of sending promotional messages to people in large numbers. It is typically used to generate sales or leads and is a form of advertising. A top-performing strategy, Email marketing, is even today ranked as one of the most effective marketing channels, beating…
In this digital world, Social media has become essential part for any business. Whether it’s a large conglomerate or a budding e-commerce store, everyone can leverage the power of social media marketing – engaging their target audience and growing the brand. As consumers, we sub-consciously rely on our favourite brand’s social…
Apple and the new iOS update that will impact advertising The new Apple update iOS 14.5 is now official and is available in most geographies and on devices newer than (and including) iPhone 6s. The update brings new features to iPhone lovers including enhancements to Siri, fitness apps, a way…